With all of the above recent discussion in the Galac-Tac channel of the PlayByMail.Net Discord taken into consideration, let me now weigh in at greater length on the issue at hand - which is how can the fine folks over at Talisman Games succeed at revitalizing their PBM game known as Galac-Tac?
1. Galac-Tac suffers, more than anything else, from a wholesale lack of awareness among and across gamers. While Galac-Tac may suffer from a lack of, or a shortage of, players, it's not due to there existing a shortage of gamers in the world. Until and unless awareness deficiency is addressed, Talisman games should probably not expect for the number of people signing up for and playing Galac-Tac to improve substantially, anytime soon.
2. Galac-Tac suffers from an energy shortage. Talisman Games' approach to trying to get new people interested in Galac-Tac can be described as tepid. It certainly isn't a high-energy or energetic approach. If you want others to get excited about Galac-Tac, then Talisman Games needs to lead the way, where excitement about the game is concerned.
3. Galac-Tac suffers from massive visual under-representation. Historically and traditionally, Talisman Games has not invested much in the way of time, energy, or effort at building up a visual showcase for Galac-Tac. How, then, does Talisman Games expect Galac-Tac to catch people's eye?
4. Galac-Tac suffers from a lack of focus. Talisman Games only has a single game on offer for the public to play - Galac-Tac. Yet, the About Our Games section of the Talisman Games website mentions no less than twenty-two other games. Talisman Games needs to focus 100% of its attention and its website to the game that it actually has, rather than maintain spit focus on the needless and unproductive distraction that almost two dozen other games pose, both to Talisman Games and to others who visit the Talisman Games website. If Talisman Games can't make progress with a game that's working and ready to be played, then the question begs to be asked how Talisman Games is going to make progress with almost two dozen other games that aren't ready to be played? Narrow the website's focus to Galac-Tac, and to growing the Galac-Tac player base above all else.
5. Galac-Tac suffers from a lack of imagination. This is actually far worse than Galac-Tac having no real budget or resources of note allocated to it. Does Talisman Games publish a newsletter? Does Talisman Games maintain and grow an e-mail list of its own? Does Talisman Games make effective and timely use of individuals in the PBM community who might be willing to assist Talisman Games with a major revamp of its website? Does Talisman Games aggressively exploit opportunities that exist to incorporate free art crafted by artificial intelligence for the benefit and promotion of Galac-Tac? Does Talisman Games think outside the box, or is it stuck in a rut?
It's not as though there is a shortage of gamers who love space warfare games. Yet, if you want Galac-Tac to stand out, you've got to make noise - lots and lots and lots of noise! You've got to raise awareness of your game. When was the last time that Talisman Games extended in-person invitations to individuals that it knows where it is headquartered, to give Galac-Tac a try? What websites do Talisman Games staff routinely visit to talk about and promote Galac-Tac? Does Galac-Tac have a Facebook page? Is Galac-Tac on Twitter? Just having a website located somewhere on a really vast Internet that you drive no traffic to won't actually raise awareness of Galac-Tac to any noticeable degree. What's Talisman Games' plan to grow Galac-Tac's player base? Or is there an actual plan anywhere to be found?
As a general rule of thumb, general appeals do not tend to work nearly as well as personal one-on-one appeals. Just asking people to give Galac-Tac a try will likely tend to fall on deaf ears. Individuals have names - use them! That's one of the ways that you can increase outreach within a given body of people. Furthermore, those who follow along with PBM Chaos and PlayByMail.Net and the Play By Mail Facebook page are, all total, only a relatively minor segment of the current active overall PBM population. What is Galac-Tac doing to reach out to these other PBM communities of players? In the last five years, how much time has Talisman Games invested in getting to know any of these other PBM communities of players?
Galac-Tac's design has certain generic qualities to it. How, then, does Talisman Games propose to make Galac-Tac more unique? Doing so can help make Galac-Tac stand out more, thereby increasing Galac-Tac's chances of attracting people's attention, even if they aren't actively looking for Galac-Tac, specifically?
One of Talisman Games' single greatest resources is those who run it, those who are the closest to it. How about a special game of Galac-Tac, where Davin Church, Genny Carter White, and Douglas Neman take on all comers, with the three of them actually playing in a game of Galac-Tac? So what if they get outnumbered? The idea is to attract new players to the game, and gamers often like the idea of kicking the asses of those who design the games that they are playing in. You could even slap a fancy or colorful sounding name on special games of Galac-Tac, to try and drum up further interest in such concepts.
Something like this may or may not work, but how do you know, if you aren't willing to try it? It would provide a chance to showcase what all is possible in Galac-Tac. It would allow others to off-set their experience disadvantage by working with multiple others to yield a much better chance to compete effectively against three very knowledgeable Galac-Tac experts.
Of the various new ads for Galac-Tac that I have made in recent weeks, which one(s) do Talisman Games like the best, if any? I have no idea. This is an example of how Talisman Games can improve its approach to communication. Other PBM gamers out there have used artificial intelligence to create art, before. Hit them up for some free help on creating new imagery for Galac-Tac and Galac-Tac advertisements. Even some PBMers who aren't interested in Galac-Tac, specifically, or space warfare games, generally, might still be willing to kick in and lend a hand to help Talisman Games out. It's up to Talisman Games, not others, to move their ball down the field.
Do I think that Talisman Games has done all it can to promote Galac-Tac or to grow the Galac-Tac player base? Nope, I sure don't. In fact, I think that they haven't even scratched the surface of possibilities, yet. I believe that real progress can be made growing the number of players who play Galac-Tac. If Galac-Tac is to succeed, then Talisman Games has to provide the leadership to accomplish that.
Invite others to help you to fix whatever shortcomings exist. You don't have to do it all alone. There's likely those out there that will prove willing to aid the cause. Just thinking about it is insufficient, though. Action is required!
Charles Mosteller